Jimit SoniArticle 2 — How to undertake a Market Assessment for your next breakthrough product or service“I want to expand my business, which markets can I tap? / I want to start something on my own. I know the products can work, but how can I…6 min read·Nov 21, 2020----
Jimit SoniWhy is USA a global hegemony?The USA has enjoyed global dominance for over half a century now. But how did it get to the top?5 min read·Oct 25, 2020----
Jimit SoniBusiness Planning SeriesPart 1 — Business planning and its myths3 min read·Oct 21, 2020----